This playbook has helped former clients do things like
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4x their ROI within 6 weeks of implementing The Empathy-First Sales Method™ for their offer launch
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book 2 dream-fit client calls within 12 hours of receiving their playbook
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take total charge of their income while killing social media overwhelm and making more money in the process
Now it’s your turn.
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Book your playbook for a one-time investment of €5598 right here:​
(Also available in USD and GBP at checkout: $6599/£4989).
You have a tricky relationship with sales. You’ve either tried it the bro vibe-way, or you’ve shied away from selling completely, relying on social media posting, networking and referrals to get clients.
And deep down, you know it’s not sustainable. You can feel it.
BUT
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You're defeated by the influencers bragging about 5-figure weeks, telling you they "never do sales" to get there
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You're scared of reaching out to dream-fit clients - or you just don't know how
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You show up and show up and show up again on social media, but you keep finding yourself stuck in a feast and famine cycle
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You can't figure out how to turn your dream-fit connections into clients without feeling like you're taking advantage of the relationship
What you'd really love is to have a repeatable, tailor-made system that would allow you to choose the types of clients you work with and the amount of money you make.​​
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Without the sleaze.
Without the ick.
Without feeling like you're pushing and burning relationships to bring clients in. (I mean, yuck, who wants that?)
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Here's the thing nobody talks about (well, except me): Women are natural-born sellers.
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But the sales frameworks currently being taught to women don't leverage the skills we already inherently possess.
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So I created one for us.
Hi! I'm Synne
I created The Empathy-First Sales Method™ during the pandemic and never looked back.
I've also:
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Helped 100+ women with their sales and business development
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Run my own show for 12.5 years
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Closed consecutive 6-figure years using The Empathy-First Sales Method™ for my own business
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Been named as the #2 female Swedish sales influencer in 2025 (Favikon)
My mission is simple: Help as many as women as possible, all over the world, become dangerously good at making their own money.
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When we do that for ourselves, we take charge of building freedom on our own damn terms.
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When we do that as a collective, we shift the power balance of the world.
The Empathy-First Sales Method™ is a 4-step process that leverages women's natural sales superpowers. This playbook is based on it.
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We'll do 4 x 1:1 sessions together and cover everything we need to make sure that the next 3 months of business are your best ones yet.
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Using everything we cover, I'll create your sales playbook for you - and send you a hard copy, wherever you are in the world.
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This is an evergreen manual. You invest in it once, and that's it.
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You'll have everything you need to make the money you want to make from the clients you want to work with.
€5598 one-time investment. USD + GBP available at checkout.
Women The Empathy-First Sales Playbook's helped
I closed over £3K worth of business within a few weeks of working with Synne. Her Sales Playbook is a game changer! I implemented her recommendations and teachings right away (like the same day) and that same week closed two new clients.
Selling no longer feels scary and (dare I say it) I’m actually enjoying it. No Del-Boy complex over here! No Sir. I’m now spending half the time I was investing in 'selling' and getting better results, having more interesting conversations and I can finally relax at the end of the day knowing my tasks are all laid out for the next day.
Next month will be the highest revenue month in my business for almost 2 years. And I feel like I can breathe. 13/10 - Would recommend! (Although I'm not entirely convinced it isn't witchcraft.)
Felice Ayling, Founder
Loud Women
So, what does taking you into total sales empowerment look like?
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Here's what we'll do together:
Session 1 (90 minutes) -
Revenue goals and
sales strategy
A GPS is useless without a clear destination in mind. Our first session together is 90 minutes long, so we can dig deep into the dreams and goals for your business. What your perfect future looks like - in business and life.
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We'll figure out where you really want to go and what that looks like - practically and strategically - based on your time, your offers and your income targets.
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Result: You'll know exactly where you're going (your destination; your dream) and have a clear outline of how to get there.
Session 3 (60 minutes) -
Your tailor-made sales methodology
The beauty of The Empathy-First Sales Method™ is that it's repeatable - and when it's married with your goals, your sales personality and your dream-fit clients, it actually feels GOOD.
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In this session, we're going through the methodology I've created together and tweaking it so that when you receive your hard copy playbook, you know exactly what the manual will look like.
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Result: You'll know exactly how to approach your sales work; your daily, weekly and monthly tasks. Repeatable and tailored to YOU.
Session 2 (60 minutes) -
Dream-fit clients and sales mindset
With the destination in mind, it's time to get crystal clear on those dream-fit clients you want to fill your calendar with. We'll identify their common human denominator, where they hang out, how they like to be approached, and link it up to your own sales mindset and personality.
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We're also going to look at your sales blocks and prep you for curveball navigation in your sales work.
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Result: You'll be 100% clear on your dream-fit client, your sales personality and how to navigate curveballs in your sales work.
Session 4 (60 minutes) -
Sales conversations and
sales calls
Finally, we'll practise. We'll practise virtual outreach, strategic networking and how to bring everything you've learnt about yourself and selling together on empathy-first sales calls.
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So that the next time you've got a 1:1 booked in with someone you really want to work with, you know what to say and how to say it - without ever pushing or burning the bridge. Cause in empathy-first, it's about the relationship, not the close.
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Result: You'll be ready for strategic, empathy-first conversations that get you more dream-fit clients in less time - and more money in the bank.
Your Sales Playbook - the only manual you'll ever need to make more money from more dream-fit clients, without ever compromising on YOU
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Finished within 1 working week of our last session together
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Glossy print finish and sent to you hard copy
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Your sales strategy, linked to your dream destination, revenue targets and plan for the coming 3-12 months
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Your sales personality, sales mindset and curveball navigation blueprint
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Your dream-fit clients description, incuding their common human denominator
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Your virtual and/or IRL step-by-step prospecting guide, tailored to your dream-fit clients
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Your outreach questions bank
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Your tailor-made sales call invitation scripts
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Your sales call framework
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Your follow-up and proposal blueprint
With this work done and your playbook in hand, you'll have completely changed your relationship with sales. You'll also start making more money, with more predictability, from more clients that make you feel awesome.
USD + GBP available at checkout.
More lovely words from more lovely women
Synne helped me not only to create something that I felt so confident was going to be of value, but she also helped me to get past that block and go out and invite people to my party. Using her framework and with her support, I started asking people if they wanted to join the programme - and bit by bit, they said yes. And before we'd even fully launched Brilliant, it was almost completely full.
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Within just the first couple of months of launching this programme, which is going to be an evergreen programme and a massive part of my offering going forward, I've almost quadrupled my investment with her.
So if you need help with your sales (and who doesn't?) Synne genuinely is the person to go to. She is so ethically aligned with everything that I care about, and she really, really gets it. She will get stuck in. She will help you get past your blocks. She is incredible. The end.
Sophie Lee, Founder
Electric Peach
Selling is the cornerstone of any successful business - at least any business that wants to make a profit. I reckon it's time more women took charge of what they want that to look like for them.
There's nothing wrong with sales - and there's nothing wrong with you.
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You just need a system, tailored to you, that leverages your natural-born sales superpowers.
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The Empathy-First Sales Playbook does that.
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A true one-time investment.
An evergreen, tailor-made sales manual that, when applied over time, will sustain you and your business revenue for years to come.
